3 Unusual ingredients to webinars that generate leads

Date: On Demand CST

Presented by: American Marketing Association

Key Takeaways

  • A way to structure webinars to get customers asking about your solution
  • Insight on why your webinar may be under-performing (and what to do instead)
  • A cheat sheet to assess your situation & start producing better webinars 

Imagine your webinar closing prospects on a pre-sale “first step” that connects with their buying journey. A step that moves them forward on (or away from) making the eventual purchase commitment. 

Jeff Molander will show us an unusual but effective way to earn that commitment. ​

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