Twitter Auto DMs: Should you send them?

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Brandwatch LogoShould you send Auto DMs on Twitter?

Various third party tools offer the facility of sending out automatic direct messages to all your new followers on Twitter.  However, amongst many social media bods, it is considering ineffective and also poor form, yet people still send them all the time.

Brandwatch decided to put the discussion to rest and run an experiment to see what effect auto DMs have. 

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