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 Latest Videos

 
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Expected return on investment for varying scenarios and levels of media spend Likelihood of profit and sales targets being achieved Allocation of budget between brands and …
Authors: Selma AvdicDate: 2/8/2017  

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What do graduate degree alumni think about the career impact of their degree … What does LinkedIn data say about successful graduates that can help you attract more candidates like them …
Authors: Selma AvdicDate: 2/3/2017  

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Leveraging social media to drive engagement with your audience Incorporating social media marketing into every stage of the buyer’s journey Effectively measuring social media …
Authors: Selma AvdicDate: 2/1/2017  

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The three “Must Dos” to get started Setting up your pilot lead management program Core competencies your team will need The 5-step process for creating your first automated …
Authors: Selma AvdicDate: 1/31/2017  

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Create a comprehensive video marketing strategy, including video optimization syndication and measurement Understand how to leverage emerging platform features, products and trends …
Authors: Selma AvdicDate: 1/30/2017  

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Understand the difference between Free Video Tools and Online Video Platforms Learn how video can boost your demand generation, account based marketing (ABM) and customer marketing …
Authors: Selma AvdicDate: 1/27/2017  

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Assemble a "journey team" with the right people who can work together to visualize the optimal customer experience Prioritize which journeys and customer interactions to tackle …
Authors: Selma AvdicDate: 1/26/2017  

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Understand where businesses struggle most in creating personalized commerce experiences See what decision makers are doing to avoid departmental silos and bad lines of communication …
Authors: Selma AvdicDate: 1/24/2017  

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Why video aligns so well to the inbound marketing philosophy How video can help align your marketing and sales teams How personalized video content can support and accelerate …
Authors: Selma AvdicDate: 1/18/2017  

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Identify areas where your team is wasting time, and how to address them to optimize your bandwidth … Aligning your marketing team with the vision and pitch for your product …
Authors: Selma AvdicDate: 1/17/2017  

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