J Global Mar
Introduction
Journal of Global Marketing, 36(2)
INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: TOCs
The Moderating Role of Privacy Concerns on Intention to Use Smart Wearable Technologies: An Integrated Model Combining UTAUT2 Theoretical Framework and Privacy Dimensions
—Sindhu Singh [Publisher] [Google Scholar]
The Effect of Value Perceptions on Luxury Purchase Intentions: An Angolan Market Perspective |
—Cláudio Félix Canguende-Valentim & Vera Teixeira Vale [Publisher] [Google Scholar]
Analyzing the Association between Bottom of the Pyramid (BoP) and Export Performance in Born Global Firms: A FGLS Model Approval between 2011 and 2021
—Diana Escandon-Barbosa, Geovanny Castro-Aristizabal, Agustín Ramirez-Urraya & Andrea Hurtado-Ayala [Publisher] [Google Scholar]
Examining the Relationship Among Customer Experience, Bank Image, and Trust: A Multichannel Banking Perspective
—Nidhi Verma & Mandeep Kaur [Publisher] [Google Scholar]