SMA Consortium


The Society for Marketing Advances Doctoral Consortium, Fort Worth, 9-11 Nov 2023; Deadline 30 Jun


Author: Pia Albinsson

Society for Marketing Advances – 35th Annual Doctoral Consortium

The Society of Marketing Advances proudly announces its 35th Annual Doctoral Consortium, which takes place on November 8 – 9, 2023, in conjunction with the SMA annual conference (November 9 – 11) at the Fort Worth Hilton Hotel. As this year’s co-program chairs, we’d like to welcome both nominators and nominees to begin thinking about the nomination of an excellent doctoral student from your program. Specifically, we invite doctoral program coordinators and faculty to nominate one outstanding doctoral candidate from their program as their 2023 doctoral consortium fellow.  Please note the various dates we provide below and the materials necessary for nomination.

The selection and registration process begin with a submission package, including a letter of nomination from their supporting faculty member, the nominee’s CV, as well as their 250 (or less)-word bio and picture. Please send these nomination materials to Professor Hopkins by June 30th at Once the nominee’s eligibility has been confirmed, the nominee will be informed and then we ask that the consortium fellow complete the conference registration form and submit the conference/consortium registration fee. Registration materials will be available at the SMA web site shortly. The early registration rate for the consortium and conference is $275 and includes consortium registration, all consortium and conference events, and access to the SMA Placement Service. This rate is $325 if paid after October 1, 2023.

As your hosts, we would like to continue the SMA tradition of making this an informative, memorable, and rewarding experience for all. We are lining up an all-star cast of eminent and emerging scholars in the field, with an exciting, interactive two-day program that doctoral students will not want to miss! Further, several opportunities for fellows to network with both newly-minted PhD scholars and eminent scholars from various subdisciplines in marketing will be a part of the program. Events will include opportunities for students to gain knowledge in teaching, research methods, publication advice, as well as the inclusion of an interactive session we call Speed Doctoring, in which students have an opportunity to get feedback on their dissertation ideas from multiple scholars and fellows.

The focus of this year’s SMA conference is: The Wild, Wild West: Finding the Balance between Big Data, Analytics, and Ethics. Full information on the conference and accommodation can be found on the AMS website:

We look forward to seeing you in Fort Worth.

Christopher D. Hopkins (
Pia A. Albinsson (
Sharon E. Beatty (