Mar Sci


Marketing Science, 42(2)


“We Are the World”: When More Equality Improves Efficiency and Antipandemic Consumptions Are Intervened
Liang Guo and Wendy Xu [Publisher] [Google Scholar]

GMO and Non-GMO Labeling Effects: Evidence from a Quasi-Natural Experiment
Aaron Adalja, Jūra Liaukonytė, Emily Wang, and Xinrong Zhu [Publisher] [Google Scholar]

Search, Showrooming, and Retailer Variety
Heski Bar-Isaac and Sandro Shelegia [Publisher] [Google Scholar]

A Multiarmed Bandit Approach for House Ads Recommendations
Nicolás Aramayo, Mario Schiappacasse, and Marcel Goic [Publisher] [Google Scholar]

Platform Search Design: The Roles of Precision and Price
Zemin (Zachary) Zhong [Publisher] [Google Scholar]

Multiyear Impact of Backorder Delays: A Quasi-Experimental Approach
Hyung Sup (Zack) Bhan and Eric T. Anderson [Publisher] [Google Scholar]

Browse or Experience
Z. Eddie Ning and J. Miguel Villas-Boas [Publisher] [Google Scholar]

Competing for Recommendations: The Strategic Impact of Personalized Product Recommendations in Online Marketplaces
Bo Zhou and Tianxin Zou [Publisher] [Google Scholar]

Restricting Speculative Reselling: When “How Much” Is the Question
Dmitri Kuksov and Chenxi Liao [Publisher] [Google Scholar]

Discriminatory Trade Promotions in Consumer Search Markets
Maarten Janssen and Edona Reshidi [Publisher] [Google Scholar]