J Poli Mar

Introduction

Journal of Political Marketing, 22(2)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Editorial

A Cri de Coeur for Political Marketing Research in U.S. Midterm and Off-Year Elections
Richard M. Perloff [Publisher] [Google Scholar]

Original Articles

Not so Intimate Instagram: Images of Swedish Political Party Leaders in the 2018 National Election Campaign |
Marie Grusell & Lars Nord [Publisher] [Google Scholar]

Branding Strategies for Influencing Voter Citizenship Behavior in Indonesia: The Moderating Role of Psychological Contract Violation
Akhmad Farhan & Nor Asiah Omar [Publisher] [Google Scholar]

Click to Count: The Effects of Nonpartisan Cue Endorsements in Selecting Political Information
Brian Calfano & Jelena Vićić [Publisher] [Google Scholar]

The Dynamic Interplay of Hope vs Fear Appeals in a Referendum Context |
Iain Black, Paul Baines, Ning Baines, Nicholas O’Shaughnessy & Roger Mortimore [Publisher] [Google Scholar]