INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: Events

Author: Jacqueline Eastman

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AMA HIGHER ED SIG WEBINAR SERIES SPRING 2023
DATE: APRIL 16, 2023 (Sunday)
TIME: 6:00 p.m. (Eastern Time)
Title: Successfully Navigating the Revision Process

Abstract: Revising a manuscript and addressing reviewers’ and editor(s)’ concerns can involve different skill sets than what was needed in developing the initial manuscript. In this webinar, two experienced Associate Editors will provide their insights on the strategy needed to successfully navigate the revision process. The topics covered will include how to revise a manuscript to enhance its contribution to the field, the language and tone needed in crafting the response, how to avoid alienating reviewers and editors, how to make it clear how the paper was enhanced, and how to handle methodological concerns.

Speakers:

Park Thaichon, Ph.D (Associate Professor of Marketing at University of Southern Queensland, Australia)

Email: Park.Thaichon@usq.edu.au

Park Thaichon is an Associate Professor of Marketing at the University of Southern Queensland, and an Adjunct Associate Professor of Marketing at the Griffith Asia Institute, Griffith University. Park’s research, teaching, and consulting focus on digital marketing, technology, relationship marketing, and consumer behaviour. He has published in the Journal of the Academy of Marketing Science, Industrial Marketing Management, Journal of Business & Industrial Marketing. Journal of Business Research, Journal of Retailing & Consumer Services, International Journal of Consumer Studies, Journal of Personal Selling & Sales Management, Marketing Intelligence & Planning, and the Asia Pacific Journal of Marketing & Logistics, among others. He is currently serving as Associate Editor of the Australasian Marketing Journal.

Rajesh Iyer, Ph.D. (Caterpillar Professor of Marketing and Department Chair; Director of International Business, Foster College of Business, Bradley University).

Email: riyer@bradley.edu

Dr. Iyer is the Caterpillar Professor of Marketing at Bradley University. Dr. Iyer’s research is focused in the areas of consumer information search and decision making, customer relationship marketing, societal issues in the business environment and global marketing. He has published in the Journal of Business Research, International Marketing Review, Psychology & Marketing, International Journal of Consumer Studies, Journal of Consumer Marketing, and Journal of Services Marketing, among others. He is currently serving as an Associate Editor for the Journal of Consumer Behaviour.

Jacqueline Eastman is inviting you to a scheduled Zoom meeting.

Topic: AMA Higher Ed SIG Research Webinar
Time: Apr 16, 2023 06:00 PM Eastern Time (US and Canada)
Join Zoom Meeting
https://fgcu-edu.zoom.us/j/92779768709?pwd=cTY3OS9uVzJyeFk4SjdXUFV2Mnlndz09

Meeting ID: 927 7976 8709
Passcode: 270753
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