Journal of Advertising Research Webinar on Research Priorities, 27 Mar 2023
INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: Revisits
Author: Nanette Burns
Journal of Advertising Research News
Reminder: Webinar on JAR Research Priorities, this coming Monday, March 27
Watch advertising experts Leslie Wood (Best Paper winner, most recently at NCSolutions) and Graeme Hutton (Universal McCann), together with Editor-in-Chief Colin Campbell discuss the list of nearly a dozen research topics developed in close consultation with the advertising industry. The goal: to inspire academics to focus on areas where research is needed most by practitioners, including:
- AI and Machine Learning
- AR/VR and the Metaverse
- Navigating Privacy
Register here for this Monday, March 27, 12 pm ET event.
Stay in the Loop
- Keep abreast of our Calls for Papers and Calls for Ideas on our website.
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