INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

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https://academic.oup.com/jcr/issue/49/6

Origin versus Substance: Competing Determinants of Disruption in Duplication Technologies
—Yanmei Zheng; Joseph W Alba [Google Scholar]

The Value-Translation Model of Consumer Activism: How Consumer Watchdog Organizations Change Markets
—Mikkel Nøjgaard [Google Scholar]

Mysterious Consumption: Preference for Horizontal (vs. Vertical) Uncertainty and the Role of Surprise
—Eva C Buechel; Ruoou Li [Google Scholar]

How Political Ideology Shapes Preferences for Observably Inferior Products
—Monika Lisjak ; Nailya Ordabayeva [Google Scholar]

When Products Come Alive: Interpersonal Communication Norms Induce Positive Word of Mouth for Anthropomorphized Products
—Fangyuan Chen; Jaideep Sengupta; Jianqing (Frank) Zheng [Google Scholar]

Wealth in People and Places: Understanding Transnational Gift Obligations
—Samuelson Appau; David Crockett [Google Scholar]

Distributions Distract: How Distributions on Attribute Filters and Other Tools Affect Consumer Judgments
—Derick F Davis [Google Scholar]

On or Off Track: How (Broken) Streaks Affect Consumer Decisions
—Jackie Silverman ; Alixandra Barasch [Google Scholar]

Spending Windfall (“Found”) Time on Hedonic versus Utilitarian Activities
—Jaeyeon (Jae) Chung; Leonard Lee; Donald R Lehmann ; Claire I Tsai [Google Scholar]

The Magnitude Heuristic: Larger Differences Increase Perceived Causality
—David P Daniels; Daniella Kupor [Google Scholar]