NB-PL 2023
Introduction
10th edition of the National Brand & Private Label in Marketing Conference, University of Barcelona, 26-27 Jun 2023; Deadline 31 Dec
INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: Calls: Conferences
Author: Juan Carlos Gázquez-Abad
Call for Papers 10th edition of the
National Brand & Private Label in Marketing Conference
University of Barcelona
June 26th – 27th, 2023,
Chairs
Prof. Francisco J. Martínez-López, University of Granada, Spain.
Juan Carlos Gázquez-Abad, University of Almería, Spain.
Katrijn Gielens, UNC Kenan-Flagler, USA (EIC of the Journal of Retailing)
Theme
Any retailing, private label and/or national brand issues
Format
Hybrid:
1) Regular presentation, entailing attending the conference and presenting the paper; and 2) Online presentations, with a reduced conference fee, through the platform to be used for such matter
Publication
This conference is supported by Springer, which will publish all accepted and presented papers in a conference book, both in hard copy and online. Accepted papers will be available to a worldwide audience on Springer’s platforms.
Important Dates
– Submission date at jcgazque@ual.es: December 31st 2022
– Notification date: February 5th 2023
– Paper camera-ready: March 1st 2023
– Springer book: At least one of the co-authors must register by March 5th, 2023.
– Conference Dates: June 27th – 28th 2023
For further information, please visit