Persuasive 2023


The 18th International Conference on Persuasive Technology, Eindhoven, 19-21 Apr 2023; Deadlines Dec-Feb


Author: Felix Koranteng

Persuasive 2023: The 18th International Conference on Persuasive Technology 2023 Conference Hosted by Eindhoven University of Technology, Eindhoven, The Netherlands, 19-21 April 2023

Conference Website:

Paper Submission deadline: 9 December 2022

In a world in which technology is increasingly present in people’s lives, and changing human behavior and attitudes is often the key to solving many societal and personal problems, studying how technology might be used to influence humans (in their behavior, attitudes and information processing), is paramount.

Persuasive technology is a vibrant interdisciplinary research field, focusing on the design, development and evaluation of technologies aimed at influencing people’s attitudes and/or behaviors through informed persuasion, but not through coercion or deception. The research community aims at enriching people’s lives in various domains such as health, sustainability, education and well-being, by supporting the setting and achieving of goals they set for themselves, and thus change their behaviors.

The 2023 conference will be hosted by Eindhoven University of Technology, The Netherlands. The previous versions of conferences have been successfully organized in Qatar (2022), Bournemouth (2021, online due to COVID-19), Aalborg (2020, online due to COVID-19), Limassol (2019), Waterloo (2018), Amsterdam (2017), Salzburg (2016), Chicago (2015), Padua (2014), Sydney (2013), Linköping (2012), Columbus (2011), Copenhagen (2010), Claremont (2009), Oulu (2008), Palo Alto (2007), and Eindhoven (2006). The conference series seeks to bring together researchers and practitioners from industry and academia working with various topics of persuasive technology. These researchers have very diverse scientific backgrounds, ranging from engineering, computer science, human-computer interaction, design, psychology, ethics, communication, and many other specializations.

We welcome the following categories of papers:

  • Technical papers that introduce novel persuasive technology approaches and solutions alongside evidence of their potential.
  • Empirical studies which seek to provide evidence and explanation of methods, principles and theories in persuasive systems.
  • Conceptual-theoretical papers which primarily seek to contribute to the general understanding of the field’s core themes and specificities.
  • Other papers, e.g. literature reviews or experience reports.


The scope of the conference includes (but is not limited to) the following topics:

  • Persuasive systems’ design
  • Behavior change support systems
  • Interaction with persuasive systems, interfaces, visualization
  • Interactive agents in persuasive systems
  • AI for persuasive technology
  • Tailored and personalized persuasion
  • Gamification for persuasion
  • Evaluation and validation of persuasive applications
  • Software architectures and technical infrastructures for persuasive systems
  • Smart environments, e.g. IoT, and persuasion
  • Digital Marketing, eCommerce, eTourism and SMART ecosystems
  • Motivational, cognitive and perceptual factors in persuasive technology
  • Application domains for persuasive technologies such as safety, healthy living, sustainable behaviors, learning and training, marketing and commerce, work environments, organizations
  • Positive technology
  • Humanizing and/or dehumanizing effects of persuasive technology
  • Values and ethics in persuasive technology
  • Privacy, perceived security and trust in persuasive technology
  • Resilience and counter-persuasion
  • Detecting persuasive strategies in social media posts
  • Encouraging adherence to safety measures in pandemic situations


Special Session 1: Sensor-based Persuasive Technology – Future Wearable Technologies

Marwa Qaraqe, Hamad Bin Khalifa University, Qatar
Qammer H. Abbasi, University of Glasgow, UK

IoT sensors are very versatile and collect a wealth of information-rich data. This data can be mined to provide significant insight and information about people’s behavior and aid both tailoring and testing influence techniques. A wide range of application areas can benefit from these advances, including those in healthcare, elderly living, safety and sustainability, etc. This track aims to solicit novel contributions that directly relate to the design of novel persuasive technology infrastructure and solutions that utilize sensors and intelligent algorithms for detecting behavior, tailoring persuasive techniques and testing their impact.

Special Session 2: Persuasive Technologies and Virtual Reality

Isaac Wiafe, University of Ghana, Ghana
Jaap Ham, Eindhoven University of Technology, The Netherlands

Recent advancements and prominence in immersive technologies such as Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR), and Extended Reality (XR) continue to provide unique and enhanced experiences for users. They stimulate human cognition to believable virtual worlds. This suggests that persuasive technologies can use these environments to enhance attitudinal and behavioral change. In this track, we invite studies that seek to explore the advances, potentials, challenges, and ethical issues in persuasive technologies within immersive environments. We welcome theoretical, empirical, and conceptual studies that apply all methodological approaches (e.g., experiments, analytical work, quantitative studies, qualitative studies, design science, etc.) in domains including education and training, health, well-being and physical activities, user experience, energy saving, rehabilitation, entertainment, e-commerce, etc.

Special Session 3: Persuasive Social Robots

Emilia Barakova, Eindhoven University of Technology, The Netherlands
Goldie Nejat, University of Toronto, Canada
JongSuk Choi, Korea Institute of Science and Technology, KR
Kazuhiro Nakadai, Tokyo Institute of Technology, Japan

The track on Persuasive Social Robots will discuss the benefits and uses of social robot persuasion in developing effective and efficient social robotic assistance while promoting engaging interactions that adhere to ethical and social norms while avoiding psychological harm. According to recent research, the act of persuasion is an inseparable component of the interaction between humans and social robots, similar to human-human interactions (Siegel et al., 2009). Social robot persuasion has been studied and tested in a variety of different application scenarios from promoting a healthy lifestyle and facilitating learning activities, to raising environmental awareness (Liu et al., 2022). Robotics researchers have looked into various persuasive strategies (Saunderson & Nejat, 2021), roles, and timelines (Okafuji et al. 2021) and modeled the factors determining the acceptance of persuasion (Ghazali et al., 2020). However, this research field is still in its early stages and is changing rapidly as robotics and AI technology advance. The current track provides a unique platform for robotics researchers to present and discuss new research in this emerging field while also encouraging cross-fertilization with research from other areas of persuasive technologies. Through this track, the multi-national chairs will promote the creation of an international persuasive social robotics network for researchers to discuss and share novel ideas to accelerate the impact of this field and its real-world applications.



This format is suitable for original research, which is completed work at the time of submission and, regardless of the length of the paper, is a self-sufficient scientific contribution. Papers can be full papers (12 pages, excluding references) or short papers (6 pages, excluding references) in Springer LNCS format, and describe work not presented, published or simultaneously submitted elsewhere. Accepted papers will be included in the conference proceedings and be devoted a timeslot for oral presentation.


This format is suitable for descriptions of smaller studies, project outlines, technical demonstrations, or work-in-progress. Authors should submit a 2-page abstract in Springer LNCS format. Accepted posters will be included in the adjunct conference proceedings (CEUR Workshop Proceedings). Posters will be displayed and presented during a dedicated session of the conference. For abstracts on technical demonstrations or other physical or virtual setups, presenting at the conference an actual poster is not obligatory (although possible): such presentations can also consist solely of the technical demonstration or setup.


The Doctoral Consortium is a special session of the conference where PhD students can receive advice in a constructive atmosphere. Students present and discuss their research with other PhD students and a panel of established researchers in the area of persuasive technology. Students interested in participating in the Doctoral Consortium should submit a 4-page abstract in Springer LNCS format describing their research question, its position with respect to the state of the art, their research plans and methodology, ideas, and results achieved so far. Accepted abstracts will be included in the adjunct conference proceedings (CEUR Workshop Proceedings) unless opted out by the student.


Workshops are meant to gather a number of people to work interactively on an emerging topic and exchange ideas. Tutorials are intended to help people attending the conference organize a related scientific meeting on a specific topic or instruct on a specific practice. Approved workshops and tutorials will be announced on the conference website. Tutorials and workshops will take place during a half- or full-day session before the conference. If you want to organize a workshop, please submit a proposal as a maximum 4-page description in Springer LNCS format, including a description of the topic, motivation, organization, expected outcome, and supporting materials. Workshop and tutorial descriptions will be included in the adjunct conference proceedings (CEUR Workshop Proceedings). Workshop chairs must commit to create their Call for Papers and their website and EasyChair accounts within one week from the notification.


  • Please consult Springer’s authors’ guidelines when preparing your paper:
  • Make sure to use the Springer LNCS proceedings template, either for LaTeX or for Word, when preparing your paper.
  • Remember the page limit for each type of submission.
  • Remember that your paper must be anonymised as we implement a double-blind review process. That means removing author names, emails and affiliations and avoiding any explicit reference to the authors’ identity in the paper.

We look forward to receiving your submission! Please submit your manuscript through the conference website.


Accepted regular and special track papers (full and short) will be published by Springer in a volume of the Lecture Notes in Computer Science series ( Workshop and demo descriptions, abstracts from posters, and doctoral consortium abstracts will be published as an adjunct proceedings volume with an ISBN (CEUR Workshop Proceedings).


Regular papers submissions:

Paper Submission deadline: December 9, 2022
Decision notification: February 4, 2023
Final versions due: February 18, 2023

Workshop and tutorial proposals:

Submission deadline: January 6, 2023
Notification deadline: January 20, 2023

Poster, technical demonstration and doctoral consortium submission:

Submission deadline: February 18, 2023
Decision notification: February 25, 2023
Camera-ready: February 18, 2023


General Chair
Jaap Ham, Eindhoven University of Technology, The Netherlands

Program Chairs

Alex Meschtscherjakov, Salzburg University, Austria
Cees Midden, Eindhoven University of Technology, The Netherlands

Poster Track chairs

Khin Than Win – University of Wollongong, Australia
Uwe Matzat – Eindhoven University of Technology, The Netherlands

Workshop and Tutorial Chair

Sandra Gram-Hansen, Aalborg University, Denmark
Nilufar Baghaei, University of Queensland

Local Chair:

Peter Ruijten, Eindhoven University of Technology, The Netherlands

Doctoral Consortium Chairs

Harri Oinas-Kukkonen, Oulu University, Finland
Lisette van Gemert, Twente University of Technology, The Netherlands

Web and Publicity Chairs

Felix Koranteng, Eindhoven University of Technology, The Netherlands
Khansa Chemnad, Hamad Bin Khalifa University, Qatar

Volunteer Coordination Chair

Sherry Ma, Eindhoven University of Technology, The Netherlands