AM 2023


Academy of Marketing, University of Birmingham, UK, 3-6 July 2023; Deadline 17 Jan

POSTING TYPE: Calls: Conferences

Author: Chelsea Hartfield

From Revolution to Revolutions
University of Birmingham
3-6 July 2023

The theme of the Academy of Marketing Conference 2023 is “Revolution”, which allows us to reflect on changes and shocks that require us to think and act differently as well as opportunities for us to consider the need to revolutionise marketing theory and practice. As we continue to face environmental, social, political and economic challenges, it is time to take stock and propose ways to ensure that our theorisation, practices and research methods are open to new ways of doing things. Some of these ‘new’ approaches might mean seeking out ‘old’ or dismissed systems of knowledge or ways of doing things that have been pushed aside. Others may require different ways of thinking about things, harnessing new technological developments or new material practices in order to do things better.

Conference Team

  • Finola Kerrigan, Conference Chair
  • Sarah Montano, Workshop Co-Chair, Achilleas Boukis, Workshop Co-Chair
  • Joanne Matthews, Sponsorship
  • Pilar Rojas Gaviria, Doctoral Colloquium Co-Chair, Katharina Stolley, Doctoral Colloquium Co-Chair, Miriam McGowan, Doctoral Colloquium Co-Chair
  • Chelsea Harfield, Communications

Key Dates

  • Submission system opens: November 28th 2022
  • Submission deadline: January 17th 2023
  • Paper decisions: March 8th 2023
  • Early Bird rate deadline: 19th May 2023
  • Final registration deadline: 2nd June 2023
  • Conference Dates: 4th to 6th July 2023

Full information is available here: