J Nonprofit Pub Sector Mar

Introduction

Journal of Nonprofit & Public Sector Marketing, 23(5)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


How Affective Displays and Self-Construal Impact Consumers’ Generosity
Rhiannon MacDonnell Mesler & Bonnie Simpson [Publisher] [Google Scholar]

Understanding consumer preference between bundled and unbundled green offering
ShabbirHusain R.V., Sanjeev Varshney, Pingali Venugopal & Munish Thakur [Publisher] [Google Scholar]

Using Gamification Techniques to Enable Generation Z’s Propensity to Do Good
Ronald P. Conlin & Samantha Santana [Publisher] [Google Scholar]

Exploring Donation and Purchase Intentions to Corporate Owned vs. Corporate Sponsored Foundations
Amanda Swift, Ismail Karabas & Skyler King [Publisher] [Google Scholar]