J Historical Res Mar
Introduction
Journal of Historical Research in Marketing, 14(3)
POSTING TYPE: TOCs
https://www.emerald.com/insight/publication/issn/1755-750X/vol/14/iss/3
Marketing communications in a time of change: mobility providers, safety and women during the interwar period in the UK and North America
—Graham Gladden [Google Scholar]
The art of propaganda: marketing nationhood through visual imagery
—Paul Freathy, Iris Thomas [Google Scholar]
Forging the nation state: an advertising history of Tata Steel, India
—Hari Sreekumar, Sankalp Pratap [Google Scholar]
All that glistens is not (green) gold: historicising the contemporary chlorophyll fad through a multimodal analysis of Swedish marketing, 1950–1953
—Lauren Alex O’Hagan [Google Scholar]