Health Mar Quart


Health Marketing Quarterly, 39(1)


Joy Parkinson [Publisher]

Utilization of adequate provision in prescription drug broadcast ads among low- and non-Internet users
Kevin R. Betts, Kathryn J. Aikin, Panne Burke, Stephanie Miles & Shane Mannis [Publisher] [Google Scholar]

Perception of quality and implicitness of promises in medical services: A study in the military polyclinic of Rio De janeiro
Irene Raguenet Troccoli & Vitor Martins Manhães [Publisher] [Google Scholar]

How cosmetic surgeons portray cosmetic procedures through Instagram? A content analysis on cosmetic surgeons’ posts on Instagram
Maryam Tootoonchi Tabrizi & Sevgi Ayşe Öztürk [Publisher] [Google Scholar]

Adoption of E-health platforms by medical practitioners: Mediating effect of attitude on E-health platforms usage
Ankit Singh & Priya Ravi [Publisher] [Google Scholar]

Health care utilization among beneficiaries with diabetes from federally qualified health centers: Analysis from a Medicaid managed care organization
Shamly Austin, Meredith Clarke, Yuan Zhang, Haiyan Qu & Maria Pisu [Publisher] [Google Scholar]

The role of informational feedback as a game mechanic on user perceptions, attitudes and the intention to continue using a gamified Health Behaviour Change Support System
Sebastian Joy Panattil, Anoop George & Manu Melwin Joy [Publisher] [Google Scholar]