Mar Intell Planning
Introduction
Marketing Intelligence & Planning, 40(3)
INTEREST CATEGORY: MARKETING STRATEGY
POSTING TYPE: TOCs
https://www.emerald.com/insight/publication/issn/0263-4503/vol/40/iss/3
—Firms enabling responsible consumption: a netnographic approach [Google Scholar]
Bipul Kumar, Nikhilesh Dholakia
Green marketing and the SDGs: emerging market perspective
—George Kofi Amoako, Robert Kwame Dzogbenuku, Joshua Doe, Geoffrey Kwasi Adjaison [Google Scholar]
How do CSR disclosures facilitate knowledge-sharing behaviors?
—Xiaoping Liu, Hong He [Google Scholar]
Salesforce output control and customer-oriented selling behaviours
—Fortune Edem Amenuvor, Richard Basilisco, Henry Boateng, Kwan Soo Shin, Dohyun Im, Kwasi Owusu-Antwi [Google Scholar]
The impact of advertising appeals on impulse buying
—Bilwa Deshpande, Debasis Pradhan, Bharadhwaj Sivakumaran, Teidorlang Lyngdoh [Google Scholar]
Perceived power and smile intensity in service encounters
—Qi Yao, Qiuyan Wan, Shihao Li, Wenkai Zhou, Zhilin Yang [Google Scholar]
How well designed is your servicescape?
—K. Unnikrishnan Nair, Deepak S. Kumar, Keyoor Purani [Google Scholar]
Shopping with perceived benefits of sustainable consumption in online resale platforms
—Jiseon Ahn, Jookyung Kwon [Google Scholar]