INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

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https://academic.oup.com/jcr/issue/48/6

Practice Diffusion
—Melissa Archpru Akaka ; Hope Jensen Schau; Stephen L Vargo [Google Scholar]

Consumers Value Effort over Ease When Caring for Close Others
—Ximena Garcia-Rada; Mary Steffel; Elanor F Williams; Michael I Norton [Google Scholar]

The Impact of Payment Frequency on Consumer Spending and Subjective Wealth Perceptions
—Wendy De La Rosa; Stephanie M Tully [Google Scholar]

Consumers as Naive Physicists: How Visual Entropy Cues Shift Temporal Focus and Influence Product Evaluations
—Gunes Biliciler; Rajagopal Raghunathan; Adrian F Ward [Google Scholar]

Hiding in the Crowd: Secrecy Compels Consumer Conformity
—Dongjin He; Yuwei Jiang; Gerald J Gorn [Google Scholar]

In the Eye of the Beholder: The Interplay of Numeracy and Fluency in Consumer Response to 99-Ending Prices
—Brady T Hodges; Haipeng (Allan) Chen [Google Scholar]

Social Emotions and the Legitimation of the Fertility Technology Market
—Laetitia Mimoun; Lez Trujillo-Torres; Francesca Sobande [Google Scholar]

The Threshold-Crossing Effect: Just-Below Pricing Discourages Consumers to Upgrade
—Junha Kim; Selin A Malkoc; Joseph K Goodman [Google Scholar]