Bearden Research Award Winners
Introduction
The winner of the 2022 Bill Bearden Research Award is Haley Hardman, with Josh Lundberg and Mike Saljoughian runners up
POSTING TYPE: Awards
Author: David Hardesty
This past weekend, the University of Georgia hosted the Southeast Marketing Symposium. I had the pleasure of announcing the award winners for the 2022 Bill Bearden Research Award. The following individuals were honored for their excellent research submissions:
Haley Hardman (Mississippi State University) was the winner for her research entitled “Uncovering Antecedents of Brand Religiosity”
Josh Lundberg (University of Kentucky) was a runner up for his research entitled “Strike While the Iron is Hot: Temperature Affects Consumers’ Appetite for Risk”
Mike Saljoughian (University of Tennessee) was a runner up for his research entitled “How Firms Can Steer Social Media Conversations”
Please join me in congratulating these individuals on this terrific accomplishment.