Winter AMA 2022

Introduction

News about a virtual panel, "Exploring the Future of Market Driving in B2B", Virtual 10-11 Feb 2022, Las Vegas, 18-20 Feb 2022

Winter AMA – Online Panel Discussion on “Exploring the Future of Market Driving in B2B

If you are registered for the 2022 Winter AMA Conference, please join us on Thursday, February 10 from 10:00 – 11:30 am (US Central Time) for a special online Panel Discussion on “Exploring the Future of Market Driving in B2B.”  The panel will feature Professors Ajay Kohli (Georgia Tech), Bernard Jaworski (Drucker School – Claremont), Greg Carpenter (Kellogg – Northwestern), Eileen Fischer (Schulich York), and Gina O’Connor (Babson). 

Stacey Malek, Fiona Schweitzer and Shikhar Sarin