INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: Revisits

Author: Barbara Čater

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Conference title: “Marketing in Emerging Markets in the New Normal”

Conference venue: School of Economics and Business, University of Ljubljana, Slovenia (virtual participation is also possible)

Conference dates: May 30-31, 2022

We are pleased to invite you to the eleventh EMCB (Emerging Markets Conference Board) conference that is co-sponsored by several leading associations (ACR; AMA; AMS; AIB; EMAC; Sheth Foundation, etc.). The conference will take place on 30-31 May 2022 at the School of Economics and Business, University of Ljubljana, Slovenia. Attendance can be in-person or remotely via Zoom; the conference will have a dual format.

The conference format will provide room for discussions, networking and building collaborations between participants from developed and developing countries. Interesting plenary sessions with renowned scholars (e.g. Prof. Naresh Malhotra) and three panel sessions (AMA, EMAC and AAA/EAA) will also provide stimulating insights into issues and challenges of marketing and related management topics in emerging markets facing the new normal.

The academics, researchers, students and practitioners are invited to submit extended abstracts or full papers in various areas of marketing, covered by 12 tracks. Accepted works will be published in the Conference Proceedings (with ISBN); authors will have the option of publishing either the full paper or the extended abstract in the proceedings. In addition, selected papers will have the opportunity to be considered for publication in EMCB 2022 supporting journals.

Submission Deadline: March 1, 2022

Decision and Selection Announcement: March 31, 2022

Main conference website: https://konference.ef.uni-lj.si/emcb2022/

Call for papers: https://konference.ef.uni-lj.si/emcb2022/call-for-papers/