Services Mar Quart

Introduction

Ceridwyn King is the new Editor-in-Chief of Services Marketing Quarterly

INTEREST CATEGORY: SERVICE
POSTING TYPE: Journal News

Author: Laura Raines


Taylor and Francis is pleased to announce the appointment of Services Marketing Quarterly‘s new Editor-in-Chief: Ceridwyn King Ph.D.

 Ceridwyn King is an Associate Professor and Arthur F. McGonigle Research Fellow in the School of Sport, Tourism and Hospitality Management at Temple University, in the United States. She holds a Master of Marketing Management with Honors and a PhD in Marketing, both awarded at Griffith University in Australia, as well as has several years of strategic marketing experience in a range of industries, with a particular focus on Tourism and Hospitality. Her research focuses on service management and marketing, with an emphasis on the internal stakeholder’s role in realizing marketing strategies to create competitively sustainable service experiences.

To learn more about Ceridwyn King’s editorial vision for Services Marketing Quarterly, please visit the announcement page.

To contribute your research to Services Marketing Quarterly, please submit here.