J Nonprofit Pub Sector Mar

Introduction

Journal of Nonprofit & Public Sector Marketing, 34(1)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Uncovering the Use of the Social Support Concept in Social Marketing Interventions for Health
Nuno Baptista, Helena Alves & José Carlos Pinho [Publisher] [Google Scholar]

Contingent Effects of Decision-making and Customer Centricity on Public-Sector Innovation Success
Nik Mohd Hazrul Nik Hashim, Yap Hock Ann, Amin Ansary & John Antony Xavier [Publisher] [Google Scholar]

Does Corporate Social Responsibility Enhance Political Marketing?
Kojo Kakra Twum, John Paul Kosiba, Ibn Kailan Abdul-Hamid & Robert Hinson [Publisher] [Google Scholar]

Cause-related marketing — an interpretive structural model approach
Shilpa Sindhu [Publisher] [Google Scholar]

The Effects of Model Ethnicity in Charity Appeals for Local and Global Charities
Patrick De Pelsmacker, Nathalie Dens & Sarah De Meulenaer [Publisher] [Google Scholar]