J Global Scholars Mar Sci
Introduction
Journal of Global Scholars of Marketing Science, 32(1)
POSTING TYPE: TOCs
Advances in Tourism Behavior & Retailing
Advances in tourism behavior & retailing introduction to a special issue in Journal of Global Scholars of Marketing Science (JGSMS)
—Po-Ju Chen, Lianping Ren, Xiangping Li & Fiona X. Yang [Publisher] [Google Scholar]
Promoting game-based e-Learning through urban tourism scenario game from the evaluation of knowledge-attitude-usability effectiveness
—Chung-Shing Chan, Chan Yat-Hang & Fong Tsz Heung Agnes [Publisher] [Google Scholar]
Value co-creation through corporate social responsibility in a typical controversial industry: Evidence from Macao
—Jieqi Guan, Sandy Hou in Sio & Carlos Noronha [Publisher] [Google Scholar]
Leading the sharing economy: An exploration on how perceived value affecting customers’ satisfaction and willingness to pay by using DiDi
—Huijun Yang & Lantian Xia [Publisher] [Google Scholar]
Profiling trusted information sources for Chinese tourists traveling to Pacific SIDS
—Chloe K. H. Lau, Jun Huang, Sandra Y. P. Feng & Hanqin Qiu [Publisher] [Google Scholar]
Food and tourist experiences: Insights from Macau
—Sandeep Basnyat & I Tong Elvi Ho [Publisher] [Google Scholar]
Acupuncture as a new cultural tourism product in Greater Bay Area – Stakeholders’ perspectives
—Chan Wai Hung Wilco, Jim Luo, Carol Zhang & Andy Kuo [Publisher] [Google Scholar]