J Bus Bus Mar
Introduction
Journal of Business-to-Business Marketing, 28(4
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs
Integrating Social Media and Traditional Modes of Customer Interaction for New B2B Service Development
—Dr. Intekhab (Ian) Alam [Publisher] [Google Scholar]
The Role of Salespeople in Value Co-Creation and Its Impact on Sales Performance
—Hayam Alnakhli, Aniefre Eddie Inyang & Omar S. Itani [Publisher] [Google Scholar]
Social Media Agencies and Clients: A Resource Integration Approach
—Ahsan Naeem Lone, Amrul Asraf Mohd-Any & Noor Akma Mohd Salleh [Publisher] [Google Scholar]
Framing Static and Dynamic Time-Periods through the Teleological Lens in the Implementation Process of Enterprise Resource Planning |
—Professor Rocío Rodríguez, Carmen Otero-Neira & Professor Göran Svensson [Publisher] [Google Scholar]
Reviewing Global Relational Governance Research from 2002 to 2020
—Xiaolin Li, Ruirui Zhang, Yilin Yin & Jiaojiao Deng [Publisher] [Google Scholar]
Book Review
How to Understand and Succeed in Business Marketing in an Emerging Africa by Richard Afriyie Owusu, Robert Ebo Hinson, Ogechi Adeola and Nnamdi Oguji
—Russell Abratt [Publisher]