Euro J Mar
Introduction
European Journal of Marketing, 55(13)
POSTING TYPE: TOCs
https://www.emerald.com/insight/publication/issn/0309-0566/vol/55/iss/13
An analysis of configurations of relationship quality dimensions to explain sources of behavioral outcomes in globalized manufacturing
—Bodo Steiner, Moritz Brandhoff [Google Scholar]
Local food sales and point of sale priming: evidence from a supermarket field experiment
—Ružica Brečić, Dubravka Sinčić Ćorić, Andrea Lučić, Matthew Gorton, Jelena Filipović [Google Scholar]
Gender stereotypes in advertising have negative cross-gender effects
—Nina Åkestam, Sara Rosengren, Micael Dahlén, Karina T. Liljedal, Hanna Berg [Google Scholar]
Service encounters with virtual agents: an examination of perceived humanness as a source of customer satisfaction
—Magnus Söderlund, Eeva-Liisa Oikarinen [Google Scholar]
Exploring engagement with health apps: the emerging importance of situational involvement and individual characteristics
—Sarah Jane Flaherty, Mary McCarthy, Alan M. Collins, Claire McCafferty, Fionnuala M. McAuliffe [Google Scholar]
Consumers’ choices between products with different uniqueness duration
—Susan Danissa Calderón Urbina, Antonios Stamatogiannakis, Dilney Goncalves [Google Scholar]
Omnichannel promotions and their effect on customer satisfaction
—Angelica Blom, Fredrik Lange, Ronald L. Hess [Google Scholar]
Loyal customers’ tipping points of spending for services: a reciprocity perspective
—Karin Teichmann [Google Scholar]