INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: TOCs

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Editorial

Inaugural Editorial
—Tine Köhler and Lisa Schurer Lambert [Publisher] [Google Scholar]

An Updated Guideline for Assessing Discriminant Validity
—Mikko Rönkkö and Eunseong Cho [Publisher] [Google Scholar]

Eight Simple Guidelines for Improved Understanding of Transformations and Nonlinear Effects
—Mikko Rönkkö, Eero Aalto, Henni Tenhunen, and Miguel I. Aguirre-Urreta [Publisher] [Google Scholar]

Anticipating and Addressing the Politicization of Research
—Mohamed Chelli and Ann L. Cunliffe [Publisher] [Google Scholar]

Text Preprocessing for Text Mining in Organizational Research: Review and Recommendations
—Louis Hickman, Stuti Thapa, Louis Tay, Mengyang Cao, and Padmini Srinivasan [Publisher] [Google Scholar]

Short Methodological Reports

A Marginal Effects Approach to Interpreting Main Effects and Moderation
—John R. Busenbark, Scott D. Graffin, Robert J. Campbell, and Eric Young Lee [Publisher] [Google Scholar]

On the Use of Balanced Item Parceling to Counter Acquiescence Bias in Structural Equation Models
—Bert Weijters and Hans Baumgartner [Publisher] [Google Scholar]