INTEREST CATEGORY: SERVICE
POSTING TYPE: Calls: Conferences

Author: Detelina Marinova

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Organizational Frontline Research Symposium (OFR) will take place on February 17th and 18th, 2022 before the Winter AMA Conference in Las Vegas.

Like our previous events, this symposium is intended to promote scholarship in the area of OFR, bringing together scholars and practitioners to discuss cutting edge ideas. Given the limited number of academic presentations we can schedule, we are asking those who are interested in presenting to submit a brief PowerPoint proposal by October 15. Each proposal will be reviewed by a committee of academics who will make a decision by October 30.

Guidelines for Proposal Submission:

We encourage you to submit your best frontline work, including research on service and sales across B2B, B2C and B2G. The submissions should be in the form of about 10 slides that include the following:

1. Problem – identify the problem addressed and why it is important for OFR
2. Approach –outline your approach (e.g., framework, research design, data)
3. Results – highlight your key results
4. Implications for Practice – specify how your results can help practitioners make decisions

Submissions should also include the name of all coauthors and their university affiliations. Submission to the conference does not preclude your work from being published by any journal. Submissions should be sent to the following email address: CenterforBusinessAnalytics@comm.virginia.edu.

Detelina Marinova and Trey Maxham, Co-Chairs