INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: TOCs

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https://link.springer.com/journal/41270/volumes-and-issues/9-2

Editorial

A tribute to our heroes and thoughts about collaborative relationships
—Maria Petrescu, Anjala S. Krishen [Google Scholar]

The impact of questionnaire length on the accuracy rate of online surveys
—Takumi Kato, Taro Miura [Google Scholar]

Extended innovation diffusion models and their empirical performance on real propagation data
—Sergei Sidorov, Alexey Faizliev, Vladimir Balash, Olga Balash, Maria Krylova, Aleksandr Fomenko [Google Scholar]

Marketing response and temporal aggregation
—Philip Hans Franses [Google Scholar]

BERT: a sentiment analysis odyssey
—Shivaji Alaparthi, Manit Mishra [Google Scholar]

Discovering shopping visitors’ behavior and preferences using geo-tagged social photos: a case study of Los Angeles City
—Thanh-Hieu Bui [Google Scholar]

The effect of fake news on anger and negative word-of-mouth: moderating roles of religiosity and conservatism
—Zazli Lily Wisker, Robert Neil McKie [Google Scholar]