INTEREST CATEGORY: DOCTORAL STUDENTS
POSTING TYPE: Awards

Author: Christopher Newman

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The Society for Marketing Advances (SMA) is proud to sponsor the 2021 Annual Doctoral Dissertation Proposal Competition to recognize the best of emerging scholarship in marketing. The requirements and submission criteria are below:

Best Proposal Award

• 1,000 cash with no restrictions on use
• Complimentary conference registration
• Recognition and plaque at awards ceremony
• Presentation of the proposal in an Annual Conference Special Session

Runner-up Proposal Award

• 500 cash with no restrictions on use
• Complimentary conference registration
• Recognition and plaque at awards ceremony
• Presentation of the proposal in an Annual Conference Special Session

Sharon E. Beatty Best Services Marketing Proposal Award

• Particularly meritorious proposals with a services marketing focus will be considered for this award
• 500 cash with no restrictions on use
• Complimentary conference registration
• Recognition and plaque at awards ceremony
• Presentation of the proposal in an Annual Conference Special Session

Submission Criteria and Procedures

Eligible entrants are doctoral candidates who have successfully defended their dissertation proposal, but have not completed the final defense of the dissertation prior to the submission deadline. The candidate’s dissertation advisor may be asked to submit a letter stating that he/she meets this criteria. Each entry should be in the form of a dissertation proposal that includes the nature of the problem to be researched, relevant theory, hypotheses to be tested, method, analysis, and indicative references. The proposal must focus on some aspect of marketing.

Documents must be formatted in MS Word, double-spaced, using Times New Roman 12-point font with 1 inch margins all around and must use the style of the Journal of Marketing. Proposals are limited to 15 pages, including title page (see below), an abstract of 150 words or less, and all figures, tables, and references. Proposals not complying with all of these guidelines will not be eligible.

Authors should avoid identifying themselves, their advisor(s), or their university in the text. Please include the following info on a separate title page: title, author’s name, institutional affiliation, postal mail address, e-mail address, telephone number, and name of primary dissertation advisor.

Proposals are evaluated through blind reviews, and reviewer comments will be provided to the author.

THE SUBMISSION DEADLINE IS JULY 1, 2021

How do I submit? Submit your paper (with the abstract included) electronically through the SMA submission system at www.marketingadvances.org. Then separately email the paper and abstract to Christopher Newman at cnewman@bus.olemiss.edu. Please write “SMA Proposal Competition” in the subject line. No hard copy submissions will be accepted. The winner(s) MUST attend the SMA Annual Conference and present their research in order to receive their award.

For questions please contact Dr. Christopher Newman at cnewman@bus.olemiss.edu.