POSTING TYPE: Revisits

Author: Gina Anzalone

Support the AMA Foundation Robert Lusch Early Career Research Award

 Bob Lusch’s teaching interests included complex adaptive systems, marketing channels, retailing, and innovation in society. He published almost 160 articles, which were placed in top-tier and specialty journals on topics ranging from marketing institutions and planning to consumer behavior and retailing.

Following Bob’s tragic passing in 2017, The Robert Lusch Early Career Research Award was proposed to honor Bob and support scholars in the early stages of their career. Once the AMAF hits its endowment for this award, we can begin honoring Bob and recognizing young scholars through the award. Click here to learn more and donate to the award.