INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Revisits

Author: Marilyn Stone

Journal of Marketing Research Special Issue Virtual Conference

The Journal of Marketing Research is  developing a special issue on Mitigation in Marketing. We are pleased to host this virtual conference to provide further context for the special issue and create an opportunity for interested authors to exchange ideas, provide feedback, and learn from each other.

Full information about the virtual conference is available here.