J Soc Mar
Journal of Social Marketing, 11(1)
More fluency of the mental imagery, more effective?
—Li-Keng Cheng, Chung-Lin Toung [Google Scholar]
Moving towards healthy: cuing food healthiness and appeal
—Moty Amar, Yaniv Gvili, Aner Tal [Google Scholar]
Religiosity, idealism, and ethical consumption: the mediating effect of perceived customer effectiveness and moral obligation
—Abdallah Alsaad, Abdulazeez Y.H. Saif-Alyousfi, Hamzah Elrehail [Google Scholar]