INTEREST CATEGORY: MARKETING COMMUNICATIONS
POSTING TYPE: TOCs

When Employees Speak as They Like: Bad Mouthing in Social Media
—Stefan Ivens, Mario Schaarschmidt, Raoul Könsgen [Google Scholar]

Country’s International Reputation Index
—J. M. Fernandez-Crehuet, J. Rosales-Salas, S. Díaz Cogollos [Google Scholar]

Argument-Based Versus Emotion-Based Videos During the Early Stages of Recruitment: Effects on Perceived Employer Brand Image, Application Intentions, and Positive Word-of-Mouth
—Daniel Hoppe [Google Scholar]

Employee Engagement and Internal Branding: Two Sides of the Same Coin?
—Kati Suomi, Saila Saraniemi, Mervi Vähätalo, Tomi J. Kallio, Terhi Tevameri [Google Scholar]