INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: TOCs

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https://www.emerald.com/insight/publication/issn/1746-8809/vol/16/iss/1

Special issue: Value Chain Innovations in Digital, Social Media, and Mobile (DSMM) Commerce

CRM performance and development of media entrepreneurship in digital, social media and mobile commerce
—Pejman Ebrahimi, Mahsa Ahmadi, Abbas Gholampour, Hamidreza Alipour [Google Scholar]

Guest editorial
—Anshu Saxena Arora, Amit Arora, Datis Khajeheian [Google Scholar]

The mediating impact of demonetisation on customer acceptance for IT-enabled banking services
—Kritika Nagdev, Anupama Rajesh, Richa Misra [Google Scholar]

Institutional influences on firm strategy in authoritarian emerging economies
—Stephen Wilkins, Serap Emik [Google Scholar]

Competitive strategies of mobile applications in online taxi services
—Taher Roshandel Arbatani, Esmaeil Norouzi, Afshin Omidi, José María Valero-Pastor [Google Scholar]

Social content marketing, social media and product development process effectiveness in high-tech companies
—Nader Seyyedamiri, Ladan Tajrobehkar [Google Scholar]

“Custolytics”
—Samir Yerpude, Tarun Kumar Singhal [Google Scholar]