J Mar Man


Journal of Marketing Management, 36(17


Special Section: Academy of Marketing Annual Conference 2019 – When you tire of marketing you tire of life

‘When you tire of marketing you tire of life’ or why you should attend the Academy of Marketing conference
Mark Tadajewski [Publisher] [Google Scholar]
Exploring the fruitful darkness of liminality: informal caring for elderly family members and the impact on the self
Dianne Dean , Rachel Trees & Haseeb Shabbir [Publisher] [Google Scholar]

Adopting and sustaining responsible drinking: reconciling selves amidst conflicting messages
H.P. Samanthika Gallage , Teresa Heath & Caroline Tynan [Publisher] [Google Scholar]

Prefiguring sustainable living: an ecovillage story
Katherine Casey , Maria Lichrou & Lisa O’Malley [Publisher] [Google Scholar]

Feed the world or help the heroes? Exploring how political attitudes influence charitable choice
Andrew Robson & David John Hart [Publisher] [Google Scholar]

Is digital advertising effective under conditions of low attention?
Irene Santoso , Malcolm Wright , Giang Trinh & Mark Avis [Publisher] [Google Scholar]

Have an omnichannel seamless interaction experience! Dimensions and effect on consumer satisfaction
Paula Rodríguez-Torrico , Lauren Trabold Apadula , Sonia San-Martín & Rebeca San José Cabezudo [Publisher] [Google Scholar]

A model for investigating the impact of owned social media content on commercial performance and its application in large and mid-sized online communities
Marcelo Vinhal Nepomuceno , Luca M. Visconti & Tolga Cenesizoglu [Publisher] [Google Scholar]

Influencer marketing: brand control, commercial orientation and post credibility
Francisco J. Martínez-López , Rafael Anaya-Sánchez , Irene Esteban-Millat , Harold Torrez-Meruvia , Steven D’Alessandro & Morgan Miles [Publisher] [Google Scholar]