Customer Engagement in International Markets

Introduction

Special issue of the Journal of International Marketing; Deadline 30 Jul 2021

INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: Calls: Journals

Author: Michelle Kritselis


Customer Engagement in International Markets

Special issue of the Journal of International Marketing

Special Issue Guest Editors:

Linda D. Hollebeek
Senior Associate Professor/Full Professor of Marketing
Montpellier Business School/Tallinn University of Technology
l.hollebeek@montpellier-bs.com

Wafa Hammedi
Professor of Marketing
University of Namur
wafa.hammedi@unamur.be

Sanjit K. Roy
Associate Professor of Marketing
University of Western Australia
sanjit.roy@uwa.edu.au

Kelly Hewett
Reagan Professor of Business
University of Tennessee
khewett@utk.edu

The closing date for submissions is July 30, 2021.

Full Information on this Call