INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: TOCs

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Letter From the Editor
—Barbara Ross Wooldridge [Publisher] [Google Scholar]

Is what students want what they really need? A values view of undergraduate marketing elective course offerings
—Kenneth W. Graham , Gwen Achenreiner , Maggie McDermott & Elizabeth Crosby [Publisher] [Google Scholar]

Indications that a course in sales leadership enhances early sales career success
—John ‘Andy’ Wood [Publisher] [Google Scholar]

Integrating and assessing student perceived sustainability literacy in an integrated marketing communications course
—Pia A. Albinsson , Bidisha Burman , G. David Shows & James E. Stoddard [Publisher] [Google Scholar]

Dedicated marketing ethics course: design and test
—Grant C. Aguirre II , Michael R. Hyman & Jeri L. Jones [Publisher] [Google Scholar]