J Vacation Mar


Journal of Vacation Marketing, 26(3)


The effect of self-congruity and motivation on consumer-based destination brand equity
Dolores M Frias, José-Alberto Castañeda, Salvador del Barrio-García, and Lorenza López-Moreno [Publisher] [Google Scholar]

You exist in my song! How a destination-related popular song enhances destination image and visit intentions
Cheng-Yue Yin, Nan Bi, and Yong Chen [Publisher] [Google Scholar]

Tourist attitudes to mega-event sponsors: Where does patriotism fit?
Ching-Hung Chang, Brian EM King, and Shih-Tung Shu [Publisher] [Google Scholar]

Does perceived risk really matter in travel behaviour?
Meltem Caber, M Rosario González-Rodríguez, Tahir Albayrak, and Biagio Simonetti [Publisher] [Google Scholar]

The impact of photographs on the online marketing for tourism: The case of Japanese-style inns
Takamitsu Jimura and Timothy J Lee [Publisher] [Google Scholar]

Lost in Thailand: A case study on the impact of a film on tourist behavior
Yingying Du, Junyi Li, Bing Pan, and Yanyan Zhang [Publisher] [Google Scholar]

Heritage, education and processes of change in Vietnamese rural tourism: A case study from Hội An
Thu Thi Trinh, Chris Ryan, and Hung Duc Bui [Publisher] [Google Scholar]