ISBM Doctoral Support Awards


Bitty Balducci, Shilpa Somraj and Divya Anand have won doctoral support awards from the Institute for the Study of Business Markets

Author: Lori Nicolini

2019 Doctoral Support Award Competition Winners Announced

Winners have been named in the twenty-nineth annual Institute for the Study of Business Markets (ISBM) Doctoral Support Award Competition. The ISBM’s doctoral support competition provides financial support for PhD dissertations for candidates in accredited doctoral programs.

This year there were three winners, named ISBM Doctoral Fellows. Each will receive a cash award to support their research.

Award Winners

Bitty Balducci of the University of Missouri
The Role of Voice in Salesperson Lead Calling Effectiveness
Ph.D. Advisor: Detelina Marinova

Shilpa Somraj of the University of Nebraska-Lincoln
The Influence of ‘Distance’ Between Alliance Partners on IPO Outcomes
Ph.D. Advisor: Alok Kumar

Divya Anand of the University of Missouri-Columba
Implementing Strategic Marketing Change: Minimizing Channel Partners’ Negative Responses
Ph.D. Advisor: Lisa Scheer

This year there were fourteen entrants from which eight finalists were selected. Dissertation entries are judged on the rigor of the proposed work and the relevance of that work to business-to-business marketing practice. For information about the competition, email the ISBM at or visit our website for current competition information.

Headquartered in the Smeal College of Business at Penn State, the ISBM has been supporting businessto- business marketing research and practice since 1983. Funding for this competition comes from the generous support of corporate members.

Smeal College of Business, Penn State
463A Business Building
University Park, PA 16802
T 814.863.2782 | |