JM Webinars


Journal of Marketing Zoom webinars on Writing an Outstanding Review; 22, 29 Apr 2020


Author: Christine Moorman

Join Journal of Marketing Editors Christine Moorman, Harald Van Heerde, and Page Moreau as they host two webinars on: “Writing an Outstanding Review.”

This JM Webinar for Scholars will offer ideas on the following topics: Why you should review; approaching the review; a recommended review mind-set; maximizing the impact of your review; writing the review; and what to learn after the editor’s decision.

All current and new reviewers around the world are encouraged to attend. All marketing Ph.D. students and faculty are invited to attend. There will be time for Q&A at the end of the webinar when you can type your questions into the chat function. Click here to reach the Zoom links:

April 22, 2020: 8:00 PM (Eastern) – Harald van Heerde and Christine Moorman
April 29, 2020: 9:00 AM (Eastern) – Page Moreau and Christine Moorman