J Global Fash Mar
Introduction
Journal of Global Fashiono Marketing, 11(2)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCS
Transparency of sustainability disclosures among luxury and mass-market fashion brands
—Iva Jestratijevic, Nancy A. Rudd & James Uanhoro [Publisher] [Google Scholar]
An integrated approach to estimate brand association matching and strength in virtual settings
—Rossella Berni, Nedka Dechkova Nikiforova & Silvia Ranfagni [Publisher] [Google Scholar]
The effect of sustainable certification reputation on consumer behavior in the fashion industry: Focusing on the mechanism of congruence
—Eung Jin Lee, Joonheui Bae & Kyung Hoon Kim [Publisher] [Google Scholar]
Consumer characteristics as predictors of purchase intentions and willingness to pay a premium for men’s mass-customized apparel
—Jessie H. Chen-Yu & Jung-Ha Yang [Publisher] [Google Scholar]
Luxury fashion consumption in sharing economy: A study of Indian millennials
—Sheetal Jain & Sita Mishra [Publisher] [Google Scholar]
Antecedents of ideal body image and body dissatisfaction: The role of ethnicity, gender and age among the consumers in the USA
—Sindy Chapa, Felecia F. Jordan Jackson & Jaejin Lee [Publisher] [Google Scholar]