Warwick Business School and the conference organizing committee are delighted to announce that the Seventh Biennial Enhancing Sales Force Productivity Conference will be held at Warwick Business School (University of Warwick, UK) on Thursday 19 through Saturday 21 March 2020.

In today’s increasingly complex environment, firms are looking to optimize the productivity of their sales forces. Within this context, Warwick Business School is delighted to be hosting ESFP2020, which will enable scholars to share emerging cutting-edge knowledge in this critical area of research, and stimulate innovative future research.

Initial submissions to the conference should be in the form of a 500 word abstract and should be forwarded to the conference organisers by Friday 20 December 2019. Abstracts submitted by this deadline will be reviewed and authors of accepted papers will be notified by Friday 17 January 2020.

For more information and the submission portal, please visit:

https://warwick.ac.uk/fac/soc/wbs/subjects/mkt/esfp2020/

We look forward to seeing you at the conference!

The Organizing Committee

Prof. Soenke Albers, Prof Srinath Gopalakrishna, Prof Kissan Joseph, Prof Manfred Krafft, Prof Nick Lee, Prof Murali Mantrala

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