Celling The Concept: A Study of Managerial Brand Mindsharing of A Distributed Biobanking Research Infrastructure |
–Anthony Larsson [Publisher] [Google Scholar]

Understanding Voluntary Intentions within the Theories of Self-Determination and Planned Behavior
–Chunxiao Li & Yandan Wu [Publisher] [Google Scholar]

The decision to advertise nonprofit accreditation status
–Xiaoting Hao & Daniel Neely [Publisher] [Google Scholar]

Effects of Color in Disaster Relief Advertising and the Mediating Role of Cognitive Elaboration
–Lijie Zhou & Fei Xue [Publisher] [Google Scholar]

Arts Sponsorship Versus Sports Sponsorship: Which Is Better for Marketing Strategy? |
–Giulio Toscani & Gerard Prendergast [Publisher] [Google Scholar]