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Luxury Brand Management

by Paula Rodrigues

Introduction

Building Consumer-Brand Relationships, Book to be edited by by Paula Rodrigues and Ana Pinto Borges; Proposal deadline 30 Oct 2019

CALL FOR CHAPTER PROPOSALS

Proposal Submission Deadline: October 30, 2019
Building Consumer-Brand Relationship in Luxury Brand Management

A book edited by Paula Rodrigues1 and Ana Pinto Borges2 (1 – Lusíada University – North, Portugal; 2 – ISAG – European Business School, Porto, Portugal)

The link is this:

https://www.igi-global.com/publish/call-for-papers/call-details/4368