TOC: J Con Behaviour


Journal of Consumer Behaviour, 17(5)

The effect of availability heuristics in online consumer reviews
Nadia Hanin Nazlan, Sarah Tanford, Rhonda Montgomery

Implicit communication of food product healthfulness through package design: A content analysis
Alexandra Festila, Polymeros Chrysochou

Understanding green purchase behavior through death anxiety and individual social responsibility: Mastery as a moderator
Anni Rahimah, Shadab Khalil, Julian Ming-Sung Cheng, Mai Dong Tran, Vinod Panwar

Understanding the evolution of consumer psychology research: A bibliometric and network analysis
Han Jia, Shuhua Zhou, Arthur W. Allaway