Student Case and Research Competition
Introduction
Global Business Review Competition; Deadline 8 Oct 2018
2018 Global Business Review Competition: Case and Research
Theme: Searching for the New Roles of Marketing in Challenging Business World
Host: Global Alliance of Marketing & Management Association
Partners: Korean Scholars of Marketing Science
Korea Economy & Development Institute
2018 Global Business Review Competition Committee Co-Chairs:
Prof. Heeju Chae (Kyungsung University), heejuchae@gmail.com
Prof. Jeeyeon Kim (Yonsei University), jeeyeon.kim1020@gmail.com
Global Alliance of Marketing & Management Association (GAMMA), Korean Scholars of Marketing Science (KSMS), and Korea Economy & Development Institute (KEMDI) proudly announce that 2018 Global Business Review Competition is open to graduate and undergraduate students (except doctoral students) who are interested in studying business practices and theories.
Objective: Making a significant contribution to the advancement of business practice and theory
Topics for competition: Marketing strategy development based on 1) or 2) are required to be submitted.
1) Case study on business practice(s)
2) Academic research on business practice or theory
Submission: MS Power Point format, less than 20 pages excluding title and contents
Award Money and Airplane Ticket:
|
Award |
Award Money + Airplane Ticket |
Number of Team(s) |
|
Premier Award |
US$ 1.000 + One round trip airplane ticket to Korea (economy class) |
1 |
|
Excellent Award |
US$ 500 + One round trip airplane ticket to Korea (economy class) |
1 |
|
Honorable Mention |
US$ 300 + One round trip airplane ticket to Korea (economy class) |
1 |
Time Table:
1) Submission Deadline: Oct. 8th, 2018
2) Announcement of the 1st Screening: Oct. 15th, 2018
3) Final presentation and Award Ceremony: At Sogang University on Nov. 10th, 2018
Qualifications:
1) Undergraduate and graduate student(s), excluding doctoral student(s), in any 4 year college or university in the world
2) A team should consist of 4 members at maximum from any major
3) Recommendation signed by his/her or their advising professor is required.
Evaluation Criteria: Expertise, Validity, and Originality Point of View
Legal Matters:
1) GAMMA holds copy rights of submitted materials.
2) Award will be cancelled if the winner is found to practice plagiarism.
How to Apply:
1) Application Materials: http://www.kams.org/maine.html
2) Submit your application materials to Professor Jeeyeon Kim (Yonsei University):
2018 GBRC Committee Co-Chairs:
Prof. Heeju Chae (Kyungsung University), heejuchae@gmail.com
Prof. Jeeyeon Kim (Yonsei University), jeeyeon.kim1020@gmail.com
More Information:
Central Office, Global Alliance of Marketing & Management Associations
Tel: +82 (0)2 2123 8361; e-mail: ksmscentraloffice@gmail.com
Global Alliance of Marketing & Management Associations; Korean Scholars of Marketing Science
Global Marketing Conference; Center for Sustainable Culture & Service; KEMDI
Journal of Global Scholars of Marketing Science; Journal of Global Fashion Marketing