TOC: J intl Con Mar


Journal of International Consumer Marketing, 30(2)

C. Anthony Di Benedetto Editor-in-Chief [Publisher]

Reliance on E-Shopping Vehicles: Conceptualization, Measurement, and Cross-National Market Differences
Brian F. Blake, Richard J. LaRosa, Kimberly A. Neuendorf, Yang Luming, Karen Hudzinski & Wei Zhou [Publisher] [Google Scholar]

Examining the Dimensionality in Global Attitudes Toward Advertising: A Comparison of Perceptions of Chinese and United States Consumers
Diana L. Haytko, Ronald A. Clark, Charles M. Hermans & R. Stephen Parker [Publisher] [Google Scholar]

Exploring Korean Consumers’ Attitudes Toward Ethical Consumption Behavior in the Light of Affect and Cognition
Hyemi Lee & Hyejung Cheon [Publisher] [Google Scholar]

Cross-cultural Differences in Movie Selection. Decision-making of German, U.S., and Singaporean Media Users for Video-on-Demand Movies
Leyla Dogruel [Publisher] [Google Scholar]

Marketing Images of Marriage Rituals: A Cross-Cultural Analysis of Wedding Magazine Advertising
Wai Han Lo [Publisher] [Google Scholar]