International Food Marketing Research Symposium
Bournemouth, UK
June 13th-14th, 2018

We continue to accept submissions for the International Food Marketing Research Symposium to be held on June 13-14, 2018 at Bournemouth University in Bournemouth, UK.

After a successful 2017 conference co-hosted with the University of Zagreb in Dubrovnik, Croatia, we expect a large international group to join us again at the 2018 conference co-hosted by the Department of Marketing, Bournemouth University.

There will be a welcome reception on Tuesday June 12th and two full days of conference programming on Wednesday and Thursday, June 13th & 14th.

We will host a PhD student session for students to present and discuss their work with senior faculty.

Follow the website for updates on tours and local activities before and after the meetings.

Registration

You may send abstracts and papers for review and register online at

www.institutefpm.com.

The submission deadline is April 30th, 2018.

The 2018 proceedings will contain only extended abstracts.

Conference Co-chairs

• Mark Lang, Department of Food Marketing, Saint Joseph’s University, Philadelphia, USA
• Juliet Memery, Department of Marketing, Bournemouth University, UK

Partnering Journals

The Conference is partnering with the Journal of Food Products Marketing, the Journal of International Food and Agribusiness Marketing, and Economia Agro-Alimentare / Food Economy.

A selection of the best articles will be considered for publication in the journals.

Conference Information

The Institute of Food Products Marketing hosts this two day research symposium as a forum for discussion and communication of food marketing research. This is a peer reviewed academic conference for food marketing articles and student papers. The session topics have included:

• Consumer Behavior
• Marketing Strategy
• Retailing / Merchandising / Private Label
• Product Development / Innovation
• Advertising / Promotion
• Pricing
• Technology / ECommerce
• Agribusiness Marketing
• Health / Nutrition / Organic
• Channels / Supply Chain
• Global Issues / Perspective
• Sustainability / Ethics

Abstracts of accepted presentations will be published in a Conference Proceedings.

We encourage graduate students to submit their work. There will be certificates awarded for the best student and overall papers.

The conference fee includes conference materials, a welcome reception, lunch and coffee breaks each day, and a closing dinner at a nearby location.

Information about travel, hotels, restaurants, and tourist activities are available at www.institutefpm.com.

You can e-mail questions to mlang@institutefpm.com.

Background

The International Food Marketing Research Symposium is hosted by the Institute of Food Products Marketing in various locations around the world to provide a dedicated, regular forum where academic food marketers can meet to present their research in various stages of development to advance the academic discipline of food marketing. The research symposium welcomes multidisciplinary research from quantitative and qualitative methodologies, marketing and management perspectives, and the study of the entire food marketing process. (www.institutefpm.com)

Bournemouth University

The Department of Marketing sits within the Faculty of Management, one of four faculties at Bournemouth University. Staff within the Department have a broad mix of skills and many maintain close links with practice. Research areas within the department cover a range of topics including consumer behaviour, retailing, financial services, B2B and of course food and drink marketing.

Bournemouth University is at the heart of the largest non-industrial conurbation in Europe. It is in a wonderful location sandwiched between the UK’s newest national park, best beaches and largest natural harbour. It is home to a major financial services sector (JP Morgan Chase, Nationwide Building Society and Liverpool Victoria among others) as well as having the largest concentration of language schools outside London and many national headquarters including the Royal National Lifeboat Institution and Sunseeker International.

Bournemouth is world renowned as an international conference centre and plays host to major academic, professional and political conferences. It also offers one of the largest exhibition and entertainment venues on the south coast.

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