TOC: J Pub Policy Mar
Introduction
Journal of Public Policy & Marketing, 36(2)
Mysteries, Markets, and Myths: Publishing Relevant Policy Research
–David W. Stewart [Publisher] [Google Scholar]
Resale Price Maintenance After Leegin: Behavioral, Evolutionary, and Institutional Insights for Advancing the Free Rider Thesis
–Gregory T. Gundlach, Kenneth C. Manning, and Joseph P. Cannon [Publisher] [Google Scholar]
Do Behavioral Nudges in Prepopulated Tax Forms Affect Compliance? Experimental Evidence with Real Taxpayers
–Miguel A. Fonseca and Shaun B. Grimshaw [Publisher] [Google Scholar]
The Current Limits of Calorie Labeling and the Potential for Population Health Impact
–Andrew Breck, Tod Mijanovich, Beth C. Weitzman, and Brian Elbel [Publisher] [Google Scholar]
Attention to and Distraction from Risk Information in Prescription Drug Advertising: An Eye-Tracking Study
–Helen W. Sullivan, Vanessa Boudewyns, Amie O’Donoghue, Sandra Marshall, and Pamela A. Williams [Publisher] [Google Scholar]
The Intersection of Sustainability, Marketing, and Public Policy: Introduction to the Special Section on Sustainability
–Easwar S. Iyer and Rebecca Walker Reczek [Publisher] [Google Scholar]
The Chill of the Moment: Emotions and Proenvironmental Behavior
–Daniel Schwartz and George Loewenstein [Publisher] [Google Scholar]
Getting Consumers to Recycle NOW! When and Why Cuteness Appeals Influence Prosocial and Sustainable Behavior
–Tingting Wang, Anirban Mukhopadhyay, and Vanessa M. Patrick [Publisher] [Google Scholar]
Eco-Product Choice Cuts Both Ways: How Proenvironmental Licensing Versus Reinforcement Is Contingent on Environmental Consciousness
–Aaron M. Garvey and Lisa E. Bolton [Publisher] [Google Scholar]
Eat Green, Get Lean: Promoting Sustainability Reduces Consumption
–Adam Farmer, Michael Breazeale, Jennifer L. Stevens, and Stacie F. Waites [Publisher] [Google Scholar]
The Business Case for Sustainability Reporting: Evidence from Stock Market Reactions
–Shuili Du, Kun Yu, C.B. Bhattacharya, and Sankar Sen [Publisher] [Google Scholar]
Exerting Pressure or Leveraging Power? The Extended Chain of Corporate Social Responsibility Enforcement in Business-to-Business Supply Chains
–Urs Müller, Johannes Habel, and Marcel Stierl [Publisher] [Google Scholar]
Understanding Effectiveness Skepticism
–Jan Willem Bolderdijk, Linda Steg, Edwin Woerdman, René Frieswijk, and Judith I.M. De Groot [Publisher] [Google Scholar]
U.S. Citizens’ Representations of God and Support for Sustainability Policies
–Kathryn A. Johnson, Richie L. Liu, Elizabeth A. Minton, Darrell E. Bartholomew, Mark Peterson, Adam B. Cohen, and Jeremy Kees [Publisher] [Google Scholar]